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The 3 Biggest Risks Facing Google Today

The 2022 tech wreck wiped out 40% of Alphabet’s (NASDAQ:GOOG) equity value. However, 2023 has brought GOOG stock within 3% of where it was two years ago.

The company behind Google is now worth $1.33 trillion, making it the third most-valuable of the “Cloud Czars” behind Apple (NASDAQ:AAPL) at $2.6 trillion and Microsoft (NASDAQ:MSFT) at $2.1 trillion.

What investors need to ask now is whether the Cloud is still worth that premium, whether the service revenue can keep expanding, and how productivity will hold up as management clamps down on spending.

What To Do with Google?

This post appeared first on InvestorPlace.